The stamp card, without the card.
Buy nine, get the tenth free worked for a hundred years for one reason: the customer could see how close they were getting. That part still works. The bit of cardboard is what stopped working.
Live today
Seven stamps is a reason to come back on Friday.
Nobody ever came back for the free coffee. They came back because they had seven stamps and it felt like a waste to start again somewhere else. That is not a discount. That is a reason.
The cards got lost, went through the wash, sat in a drawer. And you never knew who was carrying one.
Keep the psychology. Lose the cardboard, and get to see who is actually collecting.
Spend, earn, get something back.
A customer orders and points go onto their account automatically. They can see the balance every time they open your app or your ordering page. When they reach the number you set, there is something waiting.
Almost there. A little more and your next reward unlocks.
The customer can see themselves getting closer. That is the entire mechanism, and it is why this beats a one-off coupon.
You decide what it is worth.
A pizza shop and a coffee bar should not run the same programme. You set what earns points, how many it takes, and what a customer gets at the end.
What earns
Set how ordering turns into points for your restaurant.
What it takes
Set the threshold where a reward unlocks — close enough to feel reachable, far enough to be worth having.
What they get
Choose the reward. An item, a drink, a discount — whatever makes sense on your margins.
Turn it off
It is your programme. Change it or stop it whenever you want.
The numbers in the example above are an illustration, not a fixed rule. You set your own.
Your best customers already recommend you. Give them a reason to keep doing it.
Word of mouth is how most local restaurants actually grow. It usually happens invisibly and you never find out who sent someone.
A customer can share your restaurant and both sides get something for it — and this time it shows up on the record, so you know who your advocates are.
A regular who brings a friend is worth more than an advert, and costs you a reward instead of a budget.
And when you just want to run a deal.
Loyalty runs quietly in the background. A promotion is you deciding something is happening this week.
Deals shaped like restaurant deals
A percentage off, a flat amount off, buy one get one with the exact items you choose, or a discount on delivery.
Pointed at what you choose
A whole category, a single item, even a specific topping. Add a photo, set the dates, let it run.
Sunday’s game-day offer and your points programme are the same system, on the same customers. Nothing to keep in step by hand.
A balance nobody can lose.
A paper card
Only exists if they are carrying it. You have no idea who has one, how many stamps are out there, or who nearly finished and gave up.
On their account
Visible in your app and on your ordering page every time they order. And if points sit unused, the system can remind them.
Unused points are a reason to come back that costs you nothing to mention — and something you can only mention if you know they exist.
Rewards are only half of it.
Giving someone a reason to return is one job. Noticing when they stop and reaching out is another.
Ready to see what fits your restaurant?
Have a look at the options and find the GetBrovo setup that makes sense for your business.